Are you ready for Christmas?
Reading Time: 3 minutes The sight of the bustling high street, full of people decked in hats, scarves and winter coats was once the quintessentially British image of Christmas Shopping. The way we shop has changed, and the opportunities of Christmas are increasingly online. Online sales over Christmas have grown and grown over the last few years and continue […]
Sell like it’s Christmas, all year round
Reading Time: 5 minutes The good folks over at PayPal have put together a fantastic guide for helping you to sell like it’s Christmas, all year round. According to the report, more than 21% of UK retail sales occur in November and December. This isn’t surprising when you consider that the uplift in sales for Black Friday alone is […]
Buying social media followers? Think again…
Reading Time: 4 minutes The other day, I noticed a page on Facebook for a fairly small and quite niche business that had a lot of followers, like…. A lot. For me, it rang some alarm bells, so I took a closer look. Most of their posts had very little engagement, but 1 or 2 random posts had literally […]
How your business can benefit from using Feefo
Reading Time: 4 minutes We can’t say it enough. If you’re selling online, you need to be offering verified customer reviews of your products and services. According to recent statistics, 90% of consumers are reading online reviews and more importantly 88% of those people trust online reviews when considering whether to deal with a business. We completely understand that […]
Feefo reviews: turning a negative into a positive
Reading Time: 2 minutes If you’re a business that is confident in the quality of products and service you provide for your customers, then reading a customer review is never a nail biting scenario. But what do you do when you receive negative feedback? Like the famous saying, you should turn that frown upside down, and always see a negative […]
Can you really trust reviews?
Reading Time: 3 minutes Question: What do a Mojito, an iPhone Screen Protector and an Italian Carpaccio have in common? Answer: They will all increase your feedback score on eBay. Wait…. What? Yeah. But I’ll get to that in a minute. Whether you’re booking a holiday, buying a new car, changing your fabric softener or just nipping into town […]
What is “Feefo” and how can you benefit from it?
Reading Time: 2 minutes With the simple ease of shopping online, consumers are saving their precious time browsing in store and converting their efforts into researching for the right product at the right price. As well as comparing other companies and prices, consumers will always be on the lookout for those 5 star reviews. We’ve all done it. And […]
How to stand out from the crowd
Reading Time: 4 minutes Growing up, I used to absolutely love doing a ‘Where’s Wally?’. Okay, I still love doing a ‘Where’s Wally?’. For those that don’t know, the point of a ‘Where’s Wally?’ picture is to find Wally, the hero of the piece, stood somewhere in his red and white striped jumper. For Sellerdeck, our ethos is to […]
The social media trends to watch out for in 2017
Reading Time: 4 minutes The world of social media is fast. Stop to blink and you might just miss out on the latest ‘hot’ social app, trending news or the newest features being rolled out on your favourite social platform. Who could forget the tragic demise of Vine last year? On its release, the hype of creating a short […]
Start using Twitter for your business
Reading Time: 3 minutes Twitter can be an incredibly powerful business tool. You can use it to encourage loyalty with your current customers, and also connect to brand new people who you would never have reached before. Which sounds marvelous in theory, but there’s no denying that it’s also a tricky medium to get your head around. Once you […]
Getting the most out of social media
Reading Time: 4 minutes Chances are you’ve probably heard of social network sites such as Facebook or Twitter. Chances are also that you’re on a social network yourself, especially if you consider that social networks are growing around the world at more than 1 million users per day and well over half a billion people already use Facebook. Adoption […]
Our top tips on effectively using email for your future marketing
Reading Time: 6 minutes To some people, email marketing is all bad, brought about by the irritating and irresponsible activities of “spammers”. However, dismissing email marketing can be a big mistake as it remains an enormously powerful medium. It’s just important that the law is obeyed and that common sense prevails. This section is designed to achieve great business […]
Engaging with your customers
Reading Time: 4 minutes In the Internet age, old ways of doing business and engaging with customers will no longer cut the mustard. There is a new power in customer’s hands, and if you don’t deliver the service that they expect, they want to tell the world. There are very few barriers to expressing strong opinions about companies online, […]
Believe in customer care
Reading Time: 3 minutes All your hard work has paid off and you’ve got a customer making their first order with you. So what do you do next? If you can demonstrate that you really look after your customers and give them a great experience, they are very likely to come back and order again and again. The simple […]